Wednesday, March 10, 2010

Lakme Fashion Week- Mumbai



Lakme Fashion week is one of the biggest events in the fashion world in Mumbai. The status, glitz, and glamor is so integral to this event, that it attracts big fashion names and Bollywood stars to participate. This time, I had the opportunity to be an observer at a few events.

My first day, I watched the Summer/Spring collections of Abdul Halder and Digvijay Singh. Both had very different styles, Halder was all about the traditional Indian clothing and bling that goes with it, while DigVijay Singh used muted colors and complex drapings. Halder showcased mainly bridal couture but also showed intricate jackets and skirts. It was all about the bright embroidery and zari work that is such an attraction for Indian consumers. Personally, this was not my style which is more simplistic. Digvijay Singh's collection was more modern and had used natural dyes to create the beautiful colors. In spite of the modern allure such as dresses, jackets and various elements- the clothing still had a very traditional base. As was seen throughout the Fashion week, Bollywood show stoppers was another common theme that designers used for publicity. It distracted me from the garments but definitely provided higher status in the media coverage. All in all, it was obviously geared for Indian markets and for a western consumer the complexity of the clothing is not very practical.

Attached are some of my favorite looks. You can check out more photos and details at www.lakmefashionweek.co.in

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